Day 2 | 17th November

8:00 am - 8:50 am Registration and Breakfast

8:50 am - 9:00 am Welcome Remarks: Joshua Lloyd-Braiden, Editorial Director, Digital Travel

9:00 am - 9:20 am Chairperson’s Opening Remarks – Psychological considerations of AI in the consumer travel space

Simon Moore Dr - Chartered Psychologist and Managing Director, Innovationbubble

9:20 am - 10:00 am PANEL DISCUSSION: Overcoming legacy challenges: How can you become a digitally nimble travel business ready to sell to tomorrow’s customers?

Neil Letchford - Head of Digital Development & Delivery, Virgin Atlantic Tiddo Veldhuis - Director Innovation and Optimization Digital, Air France-KLM Christopher Kirman - CIO, Brittany Ferries Simon Moore Dr - Chartered Psychologist and Managing Director, Innovationbubble Fritz Oberhummer - Vice President Travel & Hospitality, Intellias

10:00 am - 10:20 am KEYNOTE PRESENTATION: How Hypersonalization with AI can directly impact the bottom line of Travel companies."

Mridula Saini - Chief Revenue Officer, IKASI

10:20 am - 10:40 am KEYNOTE PRESENTATION: Luring the price sensitive traveller: How to create a loyalty scheme that appeals to the budget-conscious traveller and make it your secret revenue generation weapon

Chris Bowling - Head of Digital Marketing & eCommerce, Best Western Hotel Group Great Britain

10:40 am - 11:10 am Networking Break

11:10 am - 11:40 am CASE STUDY: How we are leveraging data to elevate the Virgin Atlantic clubhouse experience and secure long-term repeat business

Rami El-Dahshan - Head of Clubhouses, Virgin Atlantic

11:40 am - 12:00 pm Fire Side Chat : How should you capitalise on data to accelerate decision-making and operate with true agility?

Arber Deva - Head of Customer Profiling and Analytics, Lufthansa Felix Kraemer - Head of Data & Analytics, H-Hotels.com

12:00 pm - 12:20 pm CASE STUDY: How Trip.com is harnessing OpenAI to create a personalised one-stop shop experience that makes it easier than ever for customers to book

Andy Washington - General Manager EMEA, Trip.com Group

12:20 pm - 1:20 pm Networking Lunch

1:20 pm - 2:00 pm PANEL DISCUSSION: How can you use new tools and media to maximise marketing ROI and secure more bookings?

Kane Bartlett - Head of Marketing, Holiday Extras Justyna Bednarska - Head of Online Customer Acquisition, LOT Polish Airlines Paul Oates - Head of Performance Marketing, Sykes Holiday Cottages Craig Cartwright - SEO Lead - Marketing & eCommerce, Go City Simon Moore Dr - Chartered Psychologist and Managing Director, Innovationbubble

2:00 pm - 2:20 pm CASE STUDY: How you can capitalise on the influencer-driven marketing boom to achieve new growth?

Sean Rooney - Influencer Marketing Relationships Manager (UK), HolidayPirates Group

2:20 pm - 2:50 pm Networking Break

2:50 pm - 3:30 pm INNOVATION ROUNDTABLES: Meet leaders from across the industry to tackle your most urgent challenges and seize your most lucrative opportunities

Stefano Pinzani - Consumer Marketing Director, Costa Crociere Sebastià Fiol Llabrés - Program Manager Digital Business, Air Europa Hervé Le Feurve - Head of Marketing UK & Ireland, Atout France

3:30 pm - 3:35 pm Chair’s Closing Remarks

Simon Moore Dr - Chartered Psychologist and Managing Director, Innovationbubble