Roberto Achenza

Creative Operations Director Costa Crociere

Day 1 | 19th November

How top travel brands are building trust in the booking journey to improve conversion rates
How to design for today’s booking behaviours: Cross-device session, last-minute mobile conversions to align user experience
How booking enhancements are aligning with loyalty, CRM and payment systems to create seamless end-to-end journey

Innovating beyond the ship: How can cruise lines transform the entire journey — from pre-booking, sea and land experiences, to post-trip engagement — through digital ecosystems and connected data?
Onboard digital transformation: Exploring how AI, IoT, and immersive entertainment are redefining guest experience.
Collaborating across teams: How can marketing, product, and technology teams co-create new revenue-generating experiences and stay ahead of evolving customer expectations?

Check out the incredible speaker line-up to see who will be joining Roberto.