Digital Travel Europe 2025

19 - 20 November 2025

The Hurlingham Club

Lars Ellegaard

Head of Digital Transformation Billund Airport

Day 2 | 20th November

12:05 PM Panel Discussion Interactive: How can customer data platforms unlock personalisation, automation and smarter decision-making in travel?

  • What makes a CDP unique given aspects like real-time ingestion, profile unification, segmentation and activation across channels 
  • How does CDPs fuel machine learning models with data to deliver hyper-personalised offers, content and recommendations? 
  • How do travel brands use CDPs to coordinate messaging across email, mobile, web and media based on customer views? 


Check out the incredible speaker line-up to see who will be joining Lars.

Download The Latest Agenda