Herve Le Feuvre

Head of Marketing Atout France - The France Tourism Development Agency

Day 2 | 20th November

How can you map out traveller interests and use insights to tailor user experiences from inspiration to in-destination?
How can data and AI enable real-time personalisation across channels while maintaining brand voice?
What are leading brands doing to break down silos to deliver consistent, purpose-driven customer journeys?

Check out the incredible speaker line-up to see who will be joining Herve.