Digital Travel Europe 2024

November 21 - 22, 2024

Hilton London Syon Park

Andy Stern

Head Of Marketing - First Choice TUI AG

Day 1 | 21st November

9:20 AM Opening Keynote Case Study: How to make a Brand within a Brand stand out to build audiences

  • How does First Choice, operating with TUI Group, create a distinctive brand identity with it’s own audience of loyal customers?
  • How can you not only stand out in a “sea of sameness” but stand out from within a bigger brand?
  • How can you find and create a unique brand tone of voice and visual identity that results in more bookings?

Check out the incredible speaker line-up to see who will be joining Andy.

Download The Latest Agenda