Alice Tomasevic

Director of Customer Success Wunderkind

Alice Tomasevic is a senior commercial leader with extensive experience driving revenue growth and strategic expansion through sales, customer engagement, and business development in MarTech Companies for over 10 years including at Experian, Croud and Yext. Alice leads a high-performing Customer Success team at Wunderkind where she is responsible for the ultimate success of their client partners, shaping go-to-market strategies that deliver measurable business impact. Wunderkind’s Identity Network helps brands identify up to 6x more website visitors and achieve a 3–5x increase in data capture, enabling more personalised 1:1 messaging based on real-time user behaviour — ultimately driving higher revenue for retailers.

Day 1 | 19th November

12:15 PM Workshop 2: From anonymous browsers to loyal travelers: Driving revenue through customer ID and AI

In travel, every journey starts with knowing your customer. But with rising guest expectations, fragmented digital touchpoints, and increasing pressure to prove ROI, travel marketers face a core challenge: most of their site traffic remains anonymous. This roundtable will explore how leading travel brands are solving for identity – pairing advanced customer identification with agentic AI automation to turn unknown visitors into repeat bookers.

We'll discuss:

How improved customer ID unlocks higher revenue across channels – from email and onsite personalisation to paid media
Why identification is the essential foundation for effective AI-powered experiences in the travel industry
Real-world examples of how travel marketers are combining ID and automation to personalise offers, streamline journeys, and drive bookings in real time

Join us for an open conversation with your peers about building a future-ready marketing strategy rooted in identity, intelligence, and measurable impact.

Check out the incredible speaker line-up to see who will be joining Alice.

Download The Latest Agenda