03 - 04 November, 2020
Day Two – 4th November 2020
Wednesday, November 4th, 2020
2:30 PM CASE STUDY: How to make use of user-generated content: creating authentic content and building a community to best connect with your customers
- How can building an emotional connection with customers help engage them?
- How to select the right social media channel for you and your customer
- How can inspiring travellers through destinations, hotels, Instagram trends etc. help you win the booking?
- How can exploiting consumer trends sell more travel?