Riko van Santen

Riko oversees the overall IT of Kempinski on a global level, including distribution, guest intelligence and digital platforms. He architects the strategic direction of the company's technology and data systems, optimising the delivery and integration of software applications and the exchange of data across the full network. Riko is a Member of the Management Board of Kempinski Hotels SA.

Riko joined Kempinski in 2012 as Vice President Digital Strategy and Distribution. He successfully implemented a brand-wide CRM platform, launched the brand’s first responsive website and brand app, upgraded the distribution system, and conceptualized a web-based business and guest intelligence solution with integrated online reputation and guest feedback indexing.Prior to joining Kempinski, Riko oversaw 1,100 properties under seven brands ranging from budget to high-end luxury, as Vice President Distribution and E-Commerce at Louvre Hotels Group in Paris. His career started in the front office and revenue disciplines at the Hotel Okura Amsterdam, followed by revenue management, distribution, IT and digital marketing positions with Pegasus Solutions, NH Hotels, and Golden Tulip Hotels. Riko also served as Vice President and Executive Advisor to HTNG (Hotel Technology Next Generation), a global non-profit trade association assisting hotel companies and technology providers. A known industry speaker, he also holds advisory board seats at Sabre Hospitality, Cvent, HSMAI Europe, and Olapic.