Natasha Stanton

Natasha Stanton

Head of Marketing (Acquistion & Partner Marketing) Virgin Red

Day 1 | 17th November

3:10 PM Interview: Social Attribution Strategy: How can you measure the real impact of creators and social media on traffic, bookings and conversions?

  • How can you track the impact of social and creator activity beyond vanity metrics?
  • Where does traditional attribution fail in measuring upper-funnel influence and content-driven demand?
  • How do you link content performance to site behaviour, assisted conversions, and revenue?
  • What frameworks help you to determine where social is truly driving impact? 

Available for Sponsorship 

Check out the incredible speaker line-up to see who will be joining Natasha.

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