Mathilde Buisson

Head of Search and Affiliate Marketing Swiss International Airlines

Day 1 | 21st November

How can you adapt to a new search marketing paradigm to grab customer attention?
How does has the unveiling of the new Search Generative Experience impacted PPC marketing?
How can SEO experts and PPC experts work more closely to provide a unified experience for users and win more bookings?

Check out the incredible speaker line-up to see who will be joining Mathilde.