Digital Travel Europe 2024

November 21 - 22, 2024

Hilton London Syon Park

Marina Holzner

Head of Content TUI Musement

Day 2 | 22nd November

10:00 AM Case Study: How TUI Musement deployed generative AI to transform online content, maximise efficiencies and improve profitability

  • How has TUI Musement used new AI capabilities to automate content production to benefit customers and employees and to reduce costs? 
  • How should travel businesses think about deploying Generative AI to ensure positive impacts on revenue and minimal risks to customer data and their own brands? 
  • How can you change internally within teams to increase productivity and provide meaningful work that results in growth? 

Check out the incredible speaker line-up to see who will be joining Marina.

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