Jean Pascal Amblat

Jean Pascal Amblat

Head of CRM and Owned Channel Air France

Day 1 | 17th November

11:40 AM Panel: Omnichannel Journey Orchestration: How to unify channels, data, and CRM to deliver personalisation at scale that increases conversion and customer retention?

  • How can brands break down data silos to enable seamless cross-channel orchestration across email, push, and WhatsApp?
  • How can AI be used to personalise customer journeys in real time without overcomplicating execution?
  • How are teams scaling personalisation without increasing complexity? 

Check out the incredible speaker line-up to see who will be joining Jean Pascal.

Download The Latest Agenda