Heinrich Lange

Vice President Digital Retailing Lufthansa Group

Day 2 | 22nd November

How has Lufthansa Group transformed their digital retailing capabilities to increase reach and revenue gains?
How has Lufthansa Group used continuous pricing and dynamic offers to achieve higher conversion rates?
How can you optimize the cost of sales and distribution to improve profitability?

Check out the incredible speaker line-up to see who will be joining Heinrich.