Deniz Üstertuna is the Marketing Director at Regnum Hotels, where he works on connecting a leading luxury hospitality brand with international markets. His background spans tourism, customer operations and marketing, which allows him to combine practical experience with a broad understanding of how global audiences engage with brands. In recent years, he has focused strongly on digital transformation in hospitality from data driven campaigns and CRM to creative storytelling on new platforms. He has been involved in international trade fairs, PR collaborations, and product launches, always with an eye on how technology can support more authentic guest experiences and stronger partnerships. What motivates him most is blending creativity with innovation to make luxury travel more personal, connected and forward-looking.