Daniel De Carvalho

Daniel De Carvalho

Director / VP International; Marketing & Communications Condor Airlines

Day 2 | 18th November

11:30 AM Case Study: Generative Engine Optimisation: How to influence what AI says about your brand at the source, to increase visibility and win bookings

  • How can you use AI to audit AI-generated answers to search queries 
  • Which sources are shaping AI's recommendations, and how can these be influenced?
  • How to reprioritise and reallocate internal resources to complete needle-shifting work without increasing headcount.
  • Why increasing your AI visibility should be treated as an ongoing project, not a one-off exercise. 

Check out the incredible speaker line-up to see who will be joining Daniel.

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