Day 1 - 25th June .2019
Saturday, December 1st, 0012
•How to leverage powerful personalisation techniques suited to customers on the go to convert high mobile traffic into sales
•How to overcome friction between mobile traffic and conversion
•Travellers love mobile browsing, but mobile purchasing not so much: Why is that?
•How to move from mobile first to just mobile
Table 1: How to build a business case to build your digital team using data as your core
Riko van Santen, VP Digital Strategy & Distribution Kempinski Hotels
Table 2: How to exploit big data to decode customer interactions and gain a competitive edge
Juan Agundo, Director of Product Management, eDreams ODIGEO
Table 3: When a digital customer experience goes bad how can you turn it around?
Anna Zeng, Director of Mobile Product, Marriott International & Starwood Hotels