Alex Campbell
Senior Director, Ad Sales, EMEA KAYAKAlex Campbell is the Senior Director, Ad Sales for Europe, the Middle East & Africa at KAYAK. He is responsible for regional advertising strategy and client success, helping airlines, hotels, car rental companies, OTAs and DMOs merchandise their content and destinations to KAYAK's high-intent, frequent traveller base. Alex is also deeply involved in KAYAK's ad tech and data strategies, building engaging ad solutions for both its partners and users. Prior to joining KAYAK in 2024, Alex acquired a wide range of experience during 18 years in ad sales and digital leadership roles at lastminute.com, Time Out, Amazon and Business Insider. He holds a Bachelor of Arts in Broadcasting and is based in London, UK.
Day 2 | 18th November
10:10 AM Panel: Connected Distribution & Partnerships Strategy: How can travel brands use data, AI and partner ecosystems to improve reach, conversion and customer ownership?
- How do OTAs, metasearch platforms, airlines, and hotels influence different stages of the customer journey?
- What value do OTAs and metasearch platforms bring in reach, demand generation, and acquisition that brands can't replicate?
- How can brands collaborate with OTAs and metasearch platforms while maintaining control over customer relationships, data, and pricing?
- How are the roles of OTAs and metasearch platforms evolving as AI, new platforms, and changing behaviour reshape discovery and booking
Available for sponsorship
Check out the incredible speaker line-up to see who will be joining Alex.
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