Alessandro Casellato

Alessandro is Director of eCommerce and Digital Department at Costa Crociere, the italian cruiseline company of the Carnival Group. He is leading the implementation of the Omnichannel Digital Strategy of the Company, aiming to deliver the same experience to Customers approaching digital touchpoints shoreside and onboard Costa’s ships. A new websites, a new app and a new digital onboard experience  are being delivered in the last 12 months, and these are just the first steps of a long digital transformation journey Costa is successfully doing.