Past Speakers (2018)

Martin Newman
Non Executive Director, White Stuff & Founder and Chairman, Practicology

Widely considered a thought leader, with deep experience of the European, US and Asia Pacific markets, Martin Newman is known globally as one of the foremost authorities on customer experience. Martin is the founder and Chairman of global consultancy, Practicology. He is also a board member of renowned retail companies including White Stuff, he sits on the advisory board of leading digital knowledge management provider, Yext, and is also a member of theprestigious KPMG IPSOS Retail Think Tank.

Luca Romozzi
Senior Director of Tourism

Luca Romozzi is Sojern's Senior Director, responsible for building strategic partnerships with Destination Marketing Organisations (DMOs) in Europe. Luca joins Sojern from Expedia, where he spent nearly a decade expanding the Media Solutions team, the advertising arm of the company, in EMEA across travel verticals.

Sara Borghi
SEO Manager
Costa Crociere

Sara Borghi is currently the SEO Manager at Costa Cruises SPA, the largest travel group in Europe. She was born in Modena, Italy. After graduating in Economics and Marketing from the University of Modena and Reggio Emilia, she attended a Master in Communications at the University of Lugano, Switzerland. She has lived and worked in Australia as SEO and Digital Marketing consultant for 5 years. She recently wrote a book: "Vademecum SEO", a practical guide to SEO that works and deliver lasting results. She loves skiing, reading and music.

Andrew Watson
Vice President Digital, Loyalty & Portfolio Marketing Europe
Marriott International
Remy Merckx
Vice President Digital
Radisson Hotel Group
Rob Muir
Chief Digital Officer
National Express
Rob is Chief Digital Officer at National Express Group, a leading transport provider operating bus, coach and rail services across the UK, Continental Europe, North Africa, North America and the Middle East; over 921 million journeys are made on our services each year. He is responsible for the development and implementation of digital and data strategies across the Group, driving both customer focus and operational excellence. Rob is an experienced customer centric marketer, covering local and international aspects of business strategy and integrated digital marketing strategy, working extensively across digital marketing, technology and business transformation.
Charles-Edouard Girard
President and Executive Chairman
GuesttoGuest & HomeExchange

Charles-Edouard Girard graduated from Centrale Paris with an engineering degree. His first few professional experiences included managing digital marketplaces and organizing different marketing projects for consulting firms, publishing houses and even pharmaceutical companies. He later went on to develop two e-commerce companies; these entrepreneurial projects allowed him to acquire strong corporate leadership skills and an understanding of digital platforms. After meeting Emmanuel Arnaud, the two decided to team up and develop GuesttoGuest.  Charles-Edouard took charge of the marketing strategy and it was thanks to his efforts that GuesttoGuest was able to grow so rapidly. In 2017, GuesttoGuest officially acquired and together these two companies make up the largest home exchange community in the world.

Alessandra Di Lorenzo
Chief Commercial Officer - Media & Partnerships

Alessandra is Chief Commercial Officer - Media & Partnerships at group. Heading up the group’s media business, The Travel People, she oversees advertising and partnerships revenues for the group. With over a decade in digital marketing, Alessandra has previously held roles at eBay, Vodafone and Yahoo, with a focus on digital monetisation, mobile and data-driven product development. Passionate about all things tech, Alessandra is also a member of the Board of Trustees for Youth for Technology.

David Armstrong
HolidayPirates Group

David was appointed COO of HolidayPirates in 2014 before assuming the role of CEO in 2016. Prior to this David accumulated experience in various management positions throughout several verticals of the travel industry in Switzerland and Germany. At one of Europe’s leading tour operators for instance, the FTI Group, he managed a number of subsidiary companies for 9 years. As CEO at HolidayPirates Group David is in charge of facilitating the international strategy and developing the business as well as playing an indispensable role in leading the management team.

Amy Clarke
Senior Director of Digital & Loyalty, EMEA
Wyndham Hotel Group

Amy joined Wyndham Hotel Group (WHG) in early 2014 to lead the eCommerce function for EMEA. Her focus is to drive brand contribution for franchisees across the region, working alongside the Parsippany-based eCommerce team. 

Prior to joining WHG, Amy spent five years at Edwardian Group, a UK branch of the Radisson Blu brand, leading eCommerce to drive revenue for 14 luxury properties across London and other key cities. Previous roles also included four years at, a leading online travel website in the UK.

Joakim Everstin
Futurologist & Innovation and Technology Evangelist

As the former Head of Innovation for Sabre EMEA, he has become a seasoned speaker and panelist on topics related to innovation in travel, tech trends and wearable devices. He frequently captivates audiences and drives discussion at some of the world’s most important technology and travel events, such as World Travel Market, Arabian Travel Market, Travel Tech Europe, Russian Internet Forum, ITB, IFTM and Fitur-Spain.

A developer by background, Joakim has more than 20 years’ experience of working within the travel technology industry.  When he’s not out on the speaking circuit, his day job is investigating the technologies that could transform the way people use technology tomorrow, and then working out how these can be applied to different industries today.  Joakim has led several ground-breaking experiments at Sabre in areas such as geo-location mapping, beacons and wearables and has been instrumental in developing many new technologies for Sabre’s airline, hotel and travel agency customers. His job at Sabre also involves managing our relationships with travel tech start-ups and evaluating investments with technology vendors. Joakim is closely engaged with start-ups from the Travel Tech Lab in London.

Prior to joining Snowfall and Sabre, Joakim founded and managed a successful company in Sweden, which provided Multi Variate Testing (MVT) and web analytics to help e-commerce companies optimize their e-commerce funnels. 

Before this, he worked at Scandinavian Airlines in the e-commerce department, responsible for front-end optimization of their platforms. 

He has also been the co-architect of two corporate booking tools and worked as a hands-on developer on online projects using open source technologies such as PHP, MySQL and Javascript/jQuery.

Kevin Duijndam
Global Digital Marketing Head
Air France KLM

Kevin is responsible for digital marketing analytics and attribution, enabling more relevance and personalisation through our data-management platform towards all our online channels and cross-channel optimisation of the marketing spend. As the flag carrier airline of the Netherlands, the vision of KLM’s marketing programme is to humanise advertising through personalisation and relevance at scale. Supported by a data-driven approach, KLM wanted to address the proliferation of fragmented channels and develop smarter, more effective media buying models. By combining data to connect every touchpoint of the customer journey, Kevins aim aim was to serve more relevant advertising and improve media spend.

Kevin's goals are to develop smarter, more effective media buying models through data, Drive relevant advertising, and  scale predictive modelling across all touchpoints in the customer journey.

Dr Torsten Wingenter
Faculty Futur/io
Futur/io - European Institute of Exponential Technologies & Desirable Futures
Before working at Futur/io, Dr. Torsten Wingenter Right founded the Lufthansa Social Media Team and led the brand to one of the globally leading airlines in the social space with more than 1.7m fans on Facebook today. In 2010 Lufthansa was one of the first airlines making usage of the full range of social media during issues like the ash cloud. The airline became best practice for its crisis handling which was picked up broadly by media like CNN. In the same year Lufthansa was awarded as “Best Airline in Social Media” by AirlineBusiness. For the tech savvy travelers Lufthansa is also well-known for its apps creating unique user benefits (like Blue Legends, Take-off, MemberScout etc.). In regard of location-based services Lufthansa is the leading airline with more than 170.000 followers on Foursquare. In the quest for leading digital projects Lufthansa’s latest story-telling campaign is #inspiredby #travel where more than 300m impressions on Facebook reached people between 18-30 with glimpse into the unforgettable moments that travel creates. Previously Torsten managed strategy & business development of Lufthansa Miles & More – Europe’s leading frequent flyer program.
Céleste Owen-Jones
Co-founder & CEO
Martin Miodownik
Head of Technology Innovation
City Sightseeing Worldwide
Martin is the Head of Technology at City Sightseeing, the world’s leading open top bus tour operator, with over 120 locations in 35 countries. Every year more than 14 million passengers experience a city onboard our buses, boats and trains. He is responsible for the development and implementation of the technology strategy across the group, driving the digital transformation through customer focus. Martin is an innovative, data-driven leader, experienced at the interception of technology and business, covering strategy, business transformation, product development and digital marketing.
David Irvine
Chief Technology Officer
Chloe Marchand
Global Head of Social Media
Air France/KLM
Chloé Marchand is responsible for Air France social media : servicing travelers and customers on social platforms, develop brand awareness and preference, engage and inspire social communities into travel, promote Air France destinations and offers to contribute to overall digital sales. Prior to coming back to France, Chloé was appointed as Country Manager for Air France KLM in Poland from 2013 to 2016 and before that Air France KLM’s Commercial Director for Singapore, Indonesia, Australia and New Zealand, based in Singapore from 2009 to 2013. Earlier in her career, Chloé was responsible for commercial and digital projects at Air France KLM in France. She has been with Air France KLM since October 2001 and worked as Marketing Manager for Internet start-ups before that in New York and Paris.
Andy Dellbridge
Head of Professional Services and Customer Success
Andy has held a number of data driven marketing roles predominantly client-side but on the agency-side as well. He has over 20 years experience in this space working in multiple sectors; FS, Retail, Gaming, Wagering and Telco. Andy spent 7 years at Nationwide Building Society, transforming their Direct Marketing function into an Omni Channel CRM function fueled by data; events, triggers and models. Andy moved to OtherLevels from Camelot where he led both the operational CRM campaign team and a programme to transform the lottery operator’s data and marketing stack. At OtherLevels, Andy heads up the Professional Services team responsible for technical implementations/integrations of the OL platform and message types (including app/web push, rich inbox and interstitials) and platform. He also leads a team of CRM Marketing consultants who help our clients exploit these digital marketing channels.
Jose Luis Aranda
Global Digital Marketing Director
Meliá Hotels International

Jose Luis was working 8 years outside of Spain in digital agencies with a special focus on search engine marketing, social ads and display advertising, where he was able to improve his knowledge and gain a wide experience in the digital marketing world. In this stage he had the opportunity get extra insights of the industry with a special know how in verticals like finance, retail and travel, in which his overall experience in the travel vertical is more than 10 years. Right now he is leading the media advertising and mobile marketing strategy as well as the optimization of the different digital creatives at Meliá Hotels International.

Cathy Thomson
Global Head of Customer Experience

Cathy specializes in customer experience management with a diverse background in hospitality, retail, and the online banking and travel sectors. She joined Hostelworld in 2012, having previously worked in senior roles with brands such as Fairmont, Marriott, HSBC, and Walmart. Her focus is to embed new customer insights across the business and develop new ways of engaging Hostelworld customers in their online and offline journeys with the brand. She holds an MBA from Seattle City University, an Honours Bachelor of Journalism from Carleton University, and is a native of Vancouver, Canada.

Shravan Kochhar
Director Strategic Insights
eDreams ODIGEO

Shravan Kochhar is currently Director, Revenue Protection & Strategic Insights at eDreams ODIGEO leading the Revenue teams as well as the Business Intelligence & Insights team. He’s been with eDreams ODIGEO for 4 years now, in different roles that have been focused on data & how to use it to drive decision making & performance. Prior to joining eDreams ODIGEO, he worked in management consulting for different companies.  

Kavi Chaurasia
VP of Marketing
Air Costa
Kavi Chaurasia comes with over 14 years of rich corporate experience. He is currently associated with LEPL Projects Ltd. - Air Costa as Vice President - Marketing and  Brand Communication, also heads the Customer Care Management and Ancillary Business for the Airline. He has worked in domains ranging from FMCG, Media and Infotainment, IT & ITES, Business Consulting and Aviation. He has worked extensively in building and managing brands like MapmyIndia and has been associated with diversified business groups such as Times Group and IT services facing both B2C and B2B.He has been instrumental in positioning the brands where they should be for the organisations he worked with. 
Simon Liss
Founding Partner - Strategy & Innovation

Simon is a forward thinking digital innovator. He started a mobile agency in 2006 before the iPhone was launched and in 2014 co-founded connected space start-up Omnifi. The agency operates exclusively within physical environments - working with forward thinking clients and clever technology to bring digital and real worlds closer together. 

In the past 18 months Simon and the team have won multiple awards and doubled in size as they continue to successfully deliver connected space innovations for major retail and leisure brands. Simon is the company’s lead strategist and is a regular speaker and writer on the future of integrated bricks-and-mortar commerce.

Lee Hayhurst
Head of News
Travel Weekly
Dilpreet Singh
Head of CRM and Customer Analytics
The Oberoi Group
Dilpreet is a senior professional with 10 plus years of experience in the field of CRM, Marketing analytics and Customer Insights across varied industries. Currently he is heading the CRM and analytics vertical for The Oberoi Group managing both the brands Oberoi and Trident. Dilpreet’ s area of expertise lies in using data and insights to drive Customer engagement and retention by mapping customer journey and lifecycle.
Andy Mallinson
Managing Director, EMEA

Andy leads the EMEA team at Stackla, the visual content engine for brands with an AI-powered user-generated content (UGC) platform and asset manager. His aim at Stackla is to Enable brands and travel retailers to harness the authenticity of their User Generated Content. Andy has previously worked as MD and CMO at some of the world’s most successful brands (like Virgin) and offers an inside look at the foundations of an effective digital strategy. His awarded work includes Titanium Lion at Cannes, a Gold Pinnacle at the global AFA Effectiveness awards, and an AdNews Campaign of the Year award. With over 450 clients, Stackla is designed to meet the needs of enterprise-level travel brands, including Expedia, Virgin Holidays, VisitScotland and many more.

Trausti Karlsson
Digital Marketing Lead
Icelandair Hotels
Benjamin Martareche
Head Of Programmatic and Data
eDreams ODIGEO

Benjamin is responsible for Programmatic and Data sales at eDreams Odigeo. In taht position, Benjamin is responsible for the relationship with Advertisers and agencies for all topics linked to Programmatic buying and/or Data buying. Before that, Benjamin worked as Performance campaign specialist at Microsoft Advertising in France and launched the programmatic buying business at Nextperf in France too. out of the office, Benjamin has been high level water-polo player and is a pationate about travel: he has visited more than countries and did a 13 month backpack travel around the world in 2014-2015.

Tomas Salfischberger
CEO & Co-founder

Tomas's background conforms to that of the model Tech Entrepreneur. In 2004, he founded his first company on his sixteenth birthday. Graduating in Business Informatics, he teamed up with three ex-Googlers to found Relay42 in 2011. He realised that many brands were facing similar marketing challenges, struggling to connect every touch-point of the customer journey; and as a result, couldn’t engage in real, human conversation using all of their data. Through evolving a tech startup into an enterprise Data Management Platform, Tomas empowers marketing teams from brands such as Air France, KLM, BMW, Footlocker and Thomas Cook to build engaging, data-led dialogue with customers – yielding clear business opportunities and increasing Return on Investment.

Victoria Roginskaya
Global Sr. SEM Specialist
Matthieu Betton
General Manager Europe

Matthieu is Sojern’s GM, Europe, and joined in 2013 as one of the founding members of the London office. With over eight years experience in ad tech and travel, his entrepreneurial spirit has been instrumental in growing and expanding Sojern’s business activities in EMEA, North America and APAC. Prior to joining Sojern, Matthieu helped to build out the mid-market advertiser business at Criteo, where he established new business and developed key strategic accounts.

Originally from Brittany, France, Matthieu resides in London. He holds an MA in Economics and Finance from EM Strasbourg and a MA in Management and Marketing from Heriot-Watt University in Edinburgh.

Max Amordeluso
EU Head of New Technologies
Max Amordeluso is the Lead Evangelist for Amazon Alexa in Europe. His main mission is to introduce Alexa to European developers, and demonstrate how they can build natural and delightful voice experiences for customers. Max has held several technical leadership roles during a career spanning over 15 years—prior to his current role he led the teams that brought Alexa Skills Kit to United Kingdom and Germany, and spent the previous two years leading the Solutions Architects team for Amazon Web Services in Europe. Max is passionate about topics including Human Computer Interaction, the Internet of Things and the materialization of science fiction predictions. @maxamorde
Timea Kadar
Global Head of Content
ContentBonum Limited

Timea Kadar has almost 20 years of experience in both marketing and tourism industries. She has a great expertise in both offline and online marketing techniques and how to combine them. She was featured in Forbes magazine after helping more than 120 stylish hotels with their digital transformation to attract and engage more guests. Timea is an international speaker, TEDx speaker and published author. 

Elizabeth Brennan
UK Industry Client Director for Retail, Travel and Classified
Elizabeth started her career in media agencies in Paid Search, before moving into planning. She has worked across numerous industries from Finance to FMCG. Elizabeth joined Criteo in 2015 as Head of Agency, starting initiatives such as the Criteo Certification programme. In August 2017 she was appointed Head of Pure Play Retail and in February 2018 she was promoted to UK Industry Client Director for Retail, Travel and Classified.
Jessica Welch
Senior Business Psychologist
Innovation Bubble

Jessica is a business psychologist with an interest in the nonconcious drivers in human behaviour. She strongly believes that all organisations can benefit from understanding how psychology and neuro science can help explain the choices people make as individuals, and how they affect organisational performance. Her work ranges from what drives individual motivation, to drivers of consumer loyalty. She has extensive experience in multiple industries such as health, finance, travel and retail. She also teaches Work Psychology on an undergraduate and post graduate level at London Metropolitan University.

Sophie Clarke
Social Media Manager
Radisson Hotel Group
A digital native, Sophie has grown her career in the travel industry working across Europe, from Paris and Venice to Brussels and Rome. Starting her career on Starwood Hotels’ Vita Futura Graduate Management Program, she has gone from leading Starwood's Digital Marketing for The Luxury Collection and Le Méridien brands in Southern Europe, to now leading Radisson Hotel Group's Social Media strategy from their HQ in Brussels. Passionate about Content Marketing, Sophie drives innovation across the brands of Radisson Hotel Group alongside Social Care and Social Commerce activities.
Nicole New
Senior Social Media Manager
Nicole New is the Senior Social Media Manager at Trainline. Currently focussed on brand marketing, as a social media specialist, she has written advanced level training courses and held roles at the House of Commons and Nicole is responsible for building brand consideration through editorial content, integrated marketing campaigns and conversation planning against Trainline’s social media mix. Nicole is passionate about using consumer trends to inform strategy, producing high quality content at speed and trying the latest social media formats. @nicolevnew
Elena Novokreshchenova
General Manager, UK and Emerging Markets EMEA
HomeAway Expedia Group

HomeAway, Inc. is a vacation rental marketplace with more than 2,000,000 vacation rentals in 190 countries. It has operated through 50 websites in 23 languages. Elena is the regional director for the UK, Ireland and emerging markets and responsible for driving product innovation for those markets. Previously, she lead the product content team at Expedia to develop and execute on the Global Hotel, Destination and User Generated Content strategy.

Mark Smith
Mark founded Kitewheel 5 years ago after spotting the opportunity to bring more real-time intelligence into omni-channel customer engagement. The business has grown rapidly to become a recognized leader in Customer Journey technology. A 25-year analytics and customer marketing veteran, Mark is a true data scientist, holding a Ph.D. in mathematics and statistics from the University of Edinburgh. He moved to Boston in 1999 with Quadstone, one of the first “Big Data Analytics” companies focused on marketing applications. Mark has spent his career focused on the application of analytic techniques to solve real-world marketing and customer experience problems, and he frequently shares these experiences in industry conferences, blogs and news articles.  Prior to joining Kitewheel, Mark held leadership positions at Pitney Bowes Software, Portrait Software and was the founder and President of the celebrated predictive analytics software firm, Quadstone.
Fred Crehan

Fred has spent the last 15 years working in the digital marketing and ecommerce space helping brands and retailers leverage online technology to drive business results and improve customer relationships. Fred now leads the growth strategy across the EMEA region for Yieldify, the Customer Journey Optimisation company. Previously, Fred held a number of development positions for Bazaarvoice for France, Continental Europe as well as UK & Nordics and has also spent a number of years working at Forrester Research. His experience spans a wide range of verticals like Grocery retail, Health & Beauty, Fashion, Finance, Consumer Electronics, Telco and Home/DIY. 

Luis Hurtado De Mendoza
Senior Director, Key and Distribution Accounts EMEA-LATAM
Expedia Group

Luis Hurtado de Mendoza is responsible for Expedia Group’s relationship with some of the world’s leading hotel chains in Europe, the Middle East, Africa and Latin America. With over 20 years’ experience in the hospitality industry, Luis is an expert at providing strategic direction to help maximize hotel partners’ business, as well as encourage new product and technology adoption in hotels. Prior to his current role, Luis worked for almost five years as Key Account Director for Expedia Group and previous to that, in a business development role for the company. He began his career as a sales manager for the Mirai Hotel Technology Company brand. Luis holds a degree in Law from the Autonoma University in Madrid.


Léa Bourratière
Co-founder & CMO
Karim Elemam
Digital Analyst
WestJet Airlines

Karim Elemam has extensive global experience working on analytics implementation for airlines and tour operators. Currently working at WestJet Airlines, he manages their online digital strategy. As a Digital Transformation Consultant, Karim utilizes Adobe Experience/Marketing Cloud tools (including Adobe Audience Manager) and other enterprise digital marketing tools (IBM, Google) to assist large and medium sized enterprises for optimizing and personalizing their web experience. Passionate about travel and tourism, he used to own and operate the #1 rated tour company in Egypt. As a world traveler, Karim has visited over 125 countries and hopes to one day see the whole world. 

Omri Orgad
VP Business Development
Omri Orgad is Vice President of Business Development for Luminati, the world’s leading proxy service. Trusted by Fortune 500 companies, Luminati helps businesses collect data they need online (scrape), without being blocked or misled. Omri is part of Luminati’s founding team and has established its business development operations and SDK partners’ network. Today he is leading Luminati’s tier 1 customers’ relationships, helping the world’s best companies make sure they scrape only reliable data in use cases such as: Travel price comparison, online retail price comparison, brand monitoring, ad verification (anti-malware) and many more.

Katy Bennett
UK Director

Katy is UK Director at Tinyclues and has worked in digital for 15 years, riding a wave of tech evolution to improve multichannel campaign experiences. Tinyclues enables retailers to run intelligent marketing campaigns that are both customer-centric and aligned with business goals. It uses Deep Machine Learning to offer a new and unique AI-first platform experience where marketers directly input their campaign ideas and goals and, within minutes, build the best action plan and campaign targets. Retailers such as Arcadia, Boden, Charles Tyrwhitt, Lacoste, Brand Alley and more have all achieved rapid, proven results from Tinyclues AI. 
Katy has worked with some awesome marketers across many leading brands to develop customer engagement strategies. She's now excited to bridge the AI zeitgeist with proven business value. 

Daniel Kenneally
Sales Director

Daniel has worked in digital technology for over 10 years and is now a Sales Director at Tinyclues UK. Tinyclues enables large B2C organisations to run intelligent marketing campaigns that are both customer centric and aligned with their business goals. It uses Deep Learning to offer a new and unique AI-first experience where marketers directly input their campaign ideas and business goals and within minutes build the best action plan. Marketers can finally focus on content and strategy while maximising business impact and customer experience across all channels. Daniel has many years of experience working with Travel and Retail brands where he has helped to deliver digital solutions that create value and align with their business. In the UK Tinyclues work with ambitious brands that include Thomas Cook, Hostelworld, Eurostar, Arcadia, Boden and Charles Tyrwhitt.

Magdalena Seibel
Senior Business Psychologist
Innovation Bubble
Daniela Esposito
Business Development Director
Nurcan Alkan Solak
Online Regional Marketing Specialist
Turkish Airlines

Nurcan has been working for Turkish Airlines for five years, currently holding responsibility for online direct sales of America and North Europe regions. Nurcan's main areas of her role are website & mobile sales targets, marketing activities including digital campaign management, digital advertising and social media coordination.

Ahmed Elemam
Digital Innovation Lead
Yusuf Duman
Online User Experience Engineer
Turkish Airlines

Working at Turkish Airlines for 5 years, Yusuf is the product manager responsible for pursuing general product strategy. Following the latest trends of digital market, customers and technology. Leading development process of new products as components of Web/Mobile/App platforms of Turkish Airlines. 

Parry Malm

Parry Malm is the CEO and founder of Phrasee, and serves on its Board of Directors. Parry has worked with countless brands to optimise marketing results for over 15 years. A leading expert on digital marketing, Parry combines this expertise with an extensive background in computer science, statistics, and commercialising artificial intelligence. Identifying a need for improved optimisation in the digital marketing industry, Parry founded Phrasee in 2015 and went on to be named Tech Entrepreneur of the year at 2016’s UK Business awards. More recently, Phrasee was recognised by CB Insights as 2017’s Most Innovative AI Company.


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